DREAMSKILLS

Business Analytics Specialization

По материалам Wharton Business School. University of Pennsylvania.
WHAT YOU WILL LEARN
  • Explain how data is used for recruiting and performance evaluation
  • Model supply and demand for various business scenarios
  • Solve business problems with data-driven decision-making
  • Understand the tools used to predict customer behavior
About this Specialization
This Specialization provides an introduction to big data analytics for all business professionals, including those with no prior analytics experience. You’ll learn how data analysts describe, predict, and inform business decisions in the specific areas of marketing, human resources, finance, and operations, and you’ll develop basic data literacy and an analytic mindset that will help you make strategic decisions based on data. In the final Capstone Project, you’ll apply your skills to interpret a real-world data set and make appropriate business strategy recommendations.

How the Specialization Works

1
Take Courses
A Specialization is a series of courses that helps you master a skill. To begin, enroll in the Specialization directly, or review its courses and choose the one you'd like to start with. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. It’s okay to complete just one course — you can pause your learning or end your subscription at any time. Visit your learner dashboard to track your course enrollments and your progress.
2
Hands-on Project
Every Specialization includes a hands-on project. You'll need to successfully finish the project(s) to complete the Specialization and earn your certificate. If the Specialization includes a separate course for the hands-on project, you'll need to finish each of the other courses before you can start it.
3
Earn a Certificate
When you finish every course and complete the hands-on project, you'll earn a Certificate that you can share with prospective employers and your professional network.

There are 5 Courses in this Specialization

Data about our browsing and buying patterns are everywhere.
This course is designed to impact the way you think about transforming data into better decisions.
People analytics is a data-driven approach to managing people at work.
Accounting Analytics explores how financial statement data and non-financial metrics can be linked to financial performance.
The Business Analytics Capstone Project gives you the opportunity to apply what you've learned about how to make data-driven decisions to a real business challenge faced by global technology companies like Yahoo, Google, and Facebook.
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The University of Pennsylvania is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies.
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